Dazed Digital goes inside the collaboration between pioneering digital fashion house Auroboros and shape-shifting performer Grimes for Metaverse Fashion Week in Decentraland. In a wide-ranging discussion with co-founders Paula Sello and Alissa Aulbekova, they describe Grimes as their label's "first muse" while also speaking about new projects such as the Auroboros Vault. The collaboration will take shape as the closing performance at Metaverse Fashion Week.
Auroboros is known as the first digital fashion house to debut a collection at a major fashion week. Grimes is a native in the NFT space, known for her WarNymph collection. Metaverse Fashion Week (24-27 March 2022) presents more than 50 brands through pop-ups, fashion shows, panel discussions, exhibitions and more.